Affiliate Marketing

Affiliate Marketing is one of the fastest growing forms of new media due to the unique pay for performance model. With Affiliate Marketing you set a percentage reward for other website owners who send you traffic which converts to a sale.

Fruitful Media create live product feeds and banners ads which are positioned on thousands of world wide affiliate sites and shopping portals raising brand awareness and increasing sales.

Managing affiliates is a time consuming activity requiring dedicated technical support. Fruitful Media have the resource and expertise to make your affiliate campaign a success. Depending on your industry and product range Fruitful Media will appropriately select an Affiliate Network which will securely form the relationship with affiliates and provide them with a central login point at which to access your product feeds and creatives.

As well as managing affiliate campaigns with affiliate networks Fruitful Media also provide bespoke affiliate software enabling you to offer an affiliate campaign through your website.

Affiliate websites are fast becoming one of the most used marketing tools online. The reason for this is that it is a very cost effective means of marketing your company online. Affiliates are website owners who host marketing space for E-commerce websites. The affiliate will marketing the merchant and when a visitor clicks through from the affiliate to the merchant and subsequently makes a purchase – the affiliate will be rewarding for this in the form of a percentage or fixed fee commission. The benefit of affiliate marketing over various other online marketing, including pay per click – is that it is pay for performance, meaning you only pay when a sale is completed.

Affiliate marketing is extremely effective, as you are exposed to a very large number of website visitors worldwide. Due to its effectiveness affiliates have greatly increased in value, in 2005 this industry in the UK was worth £1.35 bn, a rise of £1bn since 2003- as reported by one of the leading affiliates networks, Affiliate Window.  As broadband has enabled consumers to shop online faster and easier in the last few years, one can only expect that the true value of the affiliate industry online will continue to grow year upon year.

At Fruitful Media we effectively manage affiliate campaigns on behalf of our clients. We take you through the process of choosing a network that is right for your industry, selecting an appropriate commission value that works with your online marketing budget, creating your banner ads and live products feeds and managing your affiliate base.